NuVal’s Labeling System

GPS for the Grocery Store: New Food Rating System

Consumers’ growing demand for nutritional guidance spurred the creation of NuVal’s labeling system. NuVal’s labeling system evaluates foods based upon more than 30 nutritional attributes, including positive ones such as fiber and negative ones such as saturated fat. It uses a mathematical formula to assign products a score on a scale of 1 to 100. See this week’s Item #12.