Nike Fuel Band: Tracks All Physical Activities
Nike has unveiled the Nike+ FuelBand, a product that fits around your wrist and aims to provide a common metric for tracking all physical activities. The FuelBand tracks what the company calls NikeFuel, which lets people compare a game of basketball to a dance class, for example. The band itself tracks activity through oxygen kinetics, which helps it determine whether a user is engaged in an intense sporting activity or sitting at a desk. Nike believes this will provide more precise measurement than simply tracking steps, and allow it to account for the differences across various sports (the device also tracks steps, calories, and time, however).